Privacy Policy
Last updated: September 20, 2026
This Privacy Policy explains how Fifth Floor Labs, LLC (“we”, “us”, “our”), the company that operates Odds, collects, uses, and shares information when you use the Odds iOS app and related websites and APIs (the “Service”). Odds is a private personal archive — not a social network.
Contact: hello@odds.mobile. For users in the EU/EEA/UK, this is also the contact for privacy requests.
1. Who this applies to
Odds is intended for adults 18 and older. We do not knowingly collect personal data from anyone under 18. If you believe a minor has created an account, contact us and we will delete it.
2. Information we collect
Account information. When you sign in with Google or Sign in with Apple, we receive a provider account identifier and, when available, your email address, name, and profile photo URL. If you use Apple’s Hide My Email, we receive a private relay address instead of your personal email. We also store session credentials needed to keep you signed in.
Archive content. Photos you upload; AI-generated studio images (including prior renders kept for history); titles, stories, tags, memory dates and their precision, photo capture timestamps, favorites, collection names, chapter names and date ranges; and any correction notes you provide when regenerating a render.
Places you choose. You may attach a place to an item. We store its name and, when available, its address, coordinates, and place-provider information to organize your memories, display them on a map, and include them in archive exports. These coordinates may identify a precise location. The iOS place picker uses Apple Maps to process place searches and return suggestions. Odds does not request your device’s current GPS location.
Safety and support records. We record content-safety decisions, including flagged categories, confidence scores, reasons, timestamps, the model used, and account-level violation counts. These records are linked to your account and may remain even when a rejected upload is discarded. We also log support-console actions, including the staff account, the account or item accessed, the action and time, and relevant lookup or action details.
AI permission records. We store your AI-sharing permission, the disclosure version you accepted, and dated acceptance and withdrawal records linked to your account.
Purchase and entitlement data. If you buy a subscription or consumable item pack through the App Store, we (and our billing processor, RevenueCat) process purchase and entitlement information such as your Odds user id as the App Store / RevenueCat customer id, product identifiers, transaction ids, subscription status, renewal and expiration timing, and credit or quota balances. We also record welcome-item grants given when a new account is created. We do not collect or store payment card numbers, bank details, or Apple ID passwords. Apple processes your payment method under Apple’s terms and privacy policy. Odds does not currently offer subscription trials or introductory pricing.
Technical information. IP address and basic request metadata used for rate limiting, security, and operating the Service. Our hosting provider may also process standard server logs.
On your device only. Optional Face ID / App Lock, grid and similar preferences, on-device cutouts used in the Chaos archive view, motion/tilt data for that view, and optional story dictation audio processed through Apple’s on-device speech APIs stay on your device (or are handled by Apple under Apple’s privacy terms) and are not uploaded to Odds as audio or biometric templates. Dictated story text is saved as archive content; if you edit a publicly shared story, that text is checked by our AI providers with your permission.
We do not currently collect contacts, advertising identifiers, or analytics SDK profiles.
3. How we use information
We use personal data to:
- Create and maintain your account and private archive
- Classify items and generate studio-style images with AI
- Provide subscriptions, consumable item packs, welcome items, and usage limits
- Provide settings, export to Photos, and related features
- Organize memories by dates, chapters, and places you choose
- Check content for safety, prevent abuse, and enforce rate limits
- Improve render quality and operate the Service
- Resolve support and billing requests and meet legal obligations
4. Photos, AI processing, and cloud storage
You can take or select a photo on your device before deciding whether to allow AI processing. Before uploading it, Odds asks for explicit permission to send content to our AI providers, including for the initial safety check. Signing in or accepting our terms does not grant this permission. With your permission, we check uploads for content safety. Accepted photos are stored privately with our cloud storage provider and linked to item records held by our database provider. Rejected uploads are discarded rather than stored as photos; we retain a placeholder item and safety records. To provide studio renders and safety checks, we send your photos and related text (such as titles or regeneration notes) to Google Gemini, which:
- Checks uploads, correction notes, generated images, and edits to publicly shared titles and stories for safety
- Generates studio-style images
- May score or re-check a render for quality before we promote it to your archive
OpenAI receives your item photo and related text to generate a title, object category, shape hints, and an internal visual description. We store that description for tag suggestions and archive search; it does not replace your story. TypeSafe receives the visual description, item title, your story or notes, and existing personal tag names to suggest relevant sentimental tags. We send TypeSafe text, not your photos. You decide which suggested tags to add.
These services process content under their respective terms and privacy policies: OpenAI and TypeSafe.
Generated images are stored in your private archive and linked to your account. A background processing provider coordinates render jobs. Our AI provider also receives generated images when checking their safety and quality.
We use this provider’s paid service. Under Google’s paid-service terms, Google does not use paid-service prompts or responses to improve its products, including its AI models. Google logs prompts and responses for a limited period for safety, security, and required legal or regulatory disclosures. Paid service does not mean zero retention.
You can choose “Not now” and continue viewing and exporting your archive. You can withdraw permission in Settings → Account → AI processing. Withdrawal stops future AI processing calls, including remaining stages of queued processing. It cannot recall content already sent to our AI providers. Existing archive content remains available. Uploading new photos, regenerating images, and edits requiring AI moderation need permission; private text edits do not. Material changes to this disclosure require renewed permission before further AI sharing.
Cutouts used in the Chaos view are created on your device from the studio image and are not generated or stored by our servers.
5. Legal bases (EU/EEA/UK)
Where the GDPR or UK GDPR applies, we process personal data on these bases:
- Contract — to provide the Service you request (account, archive, rendering, subscriptions)
- Legitimate interests — to secure the Service, prevent abuse, and improve render quality, balanced against your rights
- Legal obligation — when we must retain or disclose data to comply with law
- Consent — for sharing your content with our AI providers for the processing described in section 4, and where required for device permissions you grant in iOS
6. How we share information
We do not sell your personal data. Your archive is private by default — nothing in it is public unless you choose to make it so.
People you choose to share with. You can create a share link for a single item. Anyone with that link can view that item — the studio image, its title, its story, and its date — without signing in or having an Odds account. We do not automatically attach your account name, email, or profile photo, or the item’s saved place or chapter. However, the image, title, story, or date you share may itself contain personal information about you or others. The link covers only that item, and the shared page reflects updates to it.
Anyone with the link can forward it, save content, or take screenshots. Messaging and other services may create and retain link previews. You can stop sharing at any time; archiving an item or deleting your account also removes its link. Removing a link stops access through Odds but cannot recall copies or previews already saved by others. To report inappropriate shared content, email hello@odds.mobile with the link.
We use service providers (“processors”) only as needed to run Odds:
- AI providers — processing with your permission, as described in section 4
- Google — sign-in (OAuth)
- Apple — Sign in with Apple; App Store billing for purchases and subscriptions; Apple Maps place search and maps
- RevenueCat — purchase and entitlement processing (not payment card storage)
- Cloud storage providers — private storage of your images (accessed via time-limited URLs)
- Database providers — hosting account and archive records
- Application hosting providers — running the Service
- Background processing providers — coordinating render jobs
We may also disclose information if required by law, to protect rights and safety, or in connection with a merger, acquisition, or sale of assets (with notice where required).
7. Staff access for support, safety, and quality
Authorized Fifth Floor Labs, LLC personnel may access relevant account, purchase, activity, and archive information, including originals, renders, and item details, as needed to resolve support requests, reconcile billing, investigate abuse, and evaluate and improve render quality. Support actions may include adjusting item credits, synchronizing purchase status, or revoking a share link. Personnel do not publish your items. Access is restricted to accounts marked as admin, and support-console actions are logged for accountability and security.
8. International transfers
We and our providers may process data in the United States and other countries. Where we transfer personal data from the EU/EEA/UK to countries without an adequacy decision, we rely on appropriate safeguards used by our providers (such as Standard Contractual Clauses), where applicable.
9. Retention and deletion
We keep your account and archive data while your account is active.
Archiving an item in the app hides it from your main archive and is not the same as deleting your account or permanently erasing that item’s data from our systems.
Deleting your account immediately and permanently removes your item records and the images we store for you (both the originals you captured and the studio renders), your collections, tags, titles, and descriptions, along with your email address, name, and profile photo, and unlinks your Google and Apple sign-ins. None of it is recoverable afterwards, by you or by us. Delete from the Delete account control in Settings, or by emailing hello@odds.mobile. We retain limited information where we must for legal, security, tax, fraud-prevention, or dispute-resolution purposes — principally billing ledger records, which are kept so App Store transactions stay reconcilable and are stripped of anything identifying you. Backups may take a short additional period, up to 30 days, to fully clear.
Deleting your Odds account does not cancel an App Store subscription. Manage or cancel billing in your Apple ID subscription settings; Apple may retain purchase records under Apple’s policies.
10. Your choices and rights
You can:
- Sign out in the app at any time
- Allow or withdraw permission in Settings → Account → AI processing
- Archive or restore items in the app
- Export studio images to your Photos library from Settings
- Export a full archive of your original and studio images together with a spreadsheet of their titles, descriptions, dates, and tags, offered as the first step of account deletion
- Delete your account in Settings, or request access, correction, or deletion by emailing hello@odds.mobile
- Manage App Store subscriptions and purchases in your Apple ID settings
If you are in the EU/EEA/UK, you also have the right to request data portability, restrict or object to certain processing, and lodge a complaint with your local supervisory authority. You may withdraw consent where processing is based on consent, without affecting prior lawful processing.
Optional Face ID / App Lock uses Apple’s biometrics on your device only. We never receive Face ID or fingerprint data.
11. Security
We use reasonable technical and organizational measures to protect personal data, including private object storage and authenticated API access. No method of transmission or storage is completely secure.
12. Children
The Service is not directed to children. You must be 18 or older to use Odds. See also our Terms of Service.
13. Changes
We may update this Privacy Policy from time to time. We will post the revised policy on this page and update the “Last updated” date. If changes are material, we will take additional steps as required by law.
14. Contact
Fifth Floor Labs, LLC (operator of Odds) — hello@odds.mobile